Purchase sentiment is up but affordability remains a challenge (housingwire.com)

Connie Kim
Jan 10, 2023

The smart folks at @HousingWire got it right- affordability indeed remains a challenge.  The income required to buy the same house has doubled over the past two years, pushing more families out of homeownership.  This is a crisis.  Homeownership is a bedrock for families in terms of wealth accretion, community building, and generational wealth transfer.

At @RookCapital, we have created the Shared Value Investment (TM).  With it you can bring less down, have smaller payments, while getting into the right home.  In exchange, you partner with community-focused investors and share equity.  It's the definition of win-win.

Check us out at www.rook.capital

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